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Cherokee Global Brands appoints new VP

By :Franchise London Bureau  |   Feb 02, 2016 | 06 : 18 PM

Cherokee Global Brands announced the appointment of Randi Spieker as Executive Vice President, Business Development. Spieker, an experienced  business development and licensing executive, will directly manage the company’s expanding domestic licensing base to include its new US wholesale and retail relationships.

Cherokee Global Brands is a global brand marketing platform that manages a growing portfolio of fashion and lifestyle brands including Cherokee, Carole Little, Tony Hawk Signature Apparel and Hawk Brands, Liz Lange, Everyday California, Sideout, ále by Alessandra and Flip Flop Shops, a leading franchise retail chain, across multiple consumer product categories and retail tiers around the world. 

The Company currently maintains license and franchise agreements with leading retailers and manufacturers that span over 50 countries in 7,400 retail locations. Its retail, franchise and e-commerce platform partnerships include, Target Stores (US), Kohl's (US), Sears Canada (Canada), Walmart (Canada), Argos & Sports Direct (UK and Ireland), Flip Flop Shops® (US, Canada, Caribbean, Middle East and South Africa), RT-Mart (Peoples Republic of China), Pick 'n Pay (South Africa), Falabella (Chile, Peru and Colombia), Arvind Mills (India), Shufersal LTD. (Israel), Comercial Mexicana (Mexico), Nishimatsuya (Japan), Landmark Group's Max Stores (certain Middle East and North Africa countries), Reliance Trends Stores (India) and the TJX Companies (US, Canada and Europe).

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